Sellers, Do You Know What You Should Expect?


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Smart Sellers What Sacramento home sellers should expect when hiring a Sacramento Realtor ® is excellent communication skills both in person as well as on the Internet. Since the majority of Sacramento home buyers typically come from the Internet, your Realtor ® needs to have a presence on the web in order to advertise your home for sale. I’m not speaking of a Realty Company website, although it’s great to have one, the Realtor ® needs a good presence on the Internet.

Google your Realtor’s name and see how many pages come up with their name…this will have a direct impact on how many times your home is seen on the Internet which can mean how many times home buyers will know your home is for sale.

Listed are a few expectations that you should have of your Sacramento Realtor ® who is listing your house for sale. I have used the word Realtor ® when referring to the Sacramento home seller’s Realtor ®. There is a difference between a Realtor ® and an agent.

Realtor ® provides CMA (Compares your home for sale to others in the area to determine the range in pricing). The current Real Estate market is explained. I provide net sheets for my Sacramento home sellers.
Realtor ® communicates, plans on showcasing your home and what they offer in advertising
Realtor ® offers helpful suggestions for preparing home for sale and/or names of professionals that can help.
Realtor ® leaves copy of Listing Document with you or brings one back quickly. You need a copy.
Realtor ® leaves a copy of the Agency Disclosure Form
Realtor ® or photographer takes photos of your house.
Realtor ® puts lockbox for entry
Realtor ® orders sign for front yard
Realtor ® lists your home on MLS and other websites
Realtor ® brings you a copy of the MLS sheet for you to verify terms (look for any mistakes and the agreed upon commission split that your Realtor ® is advertising to the home buyer’s Realtor®) I have my home sellers initial the MLS page
Realtor ® submits corrections & continues entering your home listing on several Internet sites
Realtor ® provides fliers of the home
Realtor ® may hold Open Houses
Realtor ® updates you, at least weekly
Realtor ® follows through by calling home buyer’s Realtor® after each showing for feedback & shares feedback with you, the home seller
Realtor ® orders Pre-Lim and reads it in case corrections are needed
Realtor ® presents all offers to home seller with Net Sheet
Realtor ® verifies home buyer’s Lender Qualification
Realtor ® guides Seller through Counters (when necessary)
Realtor ® notifies home buyer’s Realtor® of acceptance
Escrow is opened at Title Company
Realtor ® sends all disclosures to home buyer’s Realtor®
Realtor ® opens house for Pest Inspection
Realtor® counsels home seller on Pest Report
Realtor® sends Pest Report to home buyer’s Realtor®
Home buyer’s Realtor® opens house for Inspection(s)
Realtor® receives Inspection Report(s) & presents to home seller for review to determine what home seller will fix
Realtor® Opens house for appraiser
Realtor® sends/gathers all documents and signatures
Realtor® sets appointment at Title for closing
Realtor® attends Signing at Title with home seller in case of hiccup and for moral support
Realtor® calls home seller when funds have been received at Title
Realtor® calls home seller the day of Recordation

This is simply an overview of what you should expect from your Sacramento Realtor®. There are many more ways your Realtor® helps during the home selling process of your home for sale. Each sale is unique and further steps may be needed but these are just the rudimentary steps.

Just a note of caution and a reminder that Sacramento home buyers have access to your house during the inspection period that is agreed upon in the Purchase Contract.

The only other time that the Sacramento home buyer has access to your house is 5 days before Close of Escrow for their Walk-thru. The Walk-thru is to determine that the property is in the same condition as when the Sacramento home buyer placed their offer and to check any repairs that were agreed upon during the negotiation process.

The Sacramento home seller needs to provide all receipts for repairs that were made, to the home buyer (typically this is exchanged at Title but I prefer to send them directly to the home buyer’s Realtor® prior to signing.)

With good communication and following proper procedures, the escrow should be a smooth process for all. With an experienced Realtor® selling your home, odds are in your favor that the transaction will go smoothly and net you the most possible with the least amount of concessions.

There are “red flags” that an experienced Realtor® will be able to advise and avoid. Many Sacramento home sellers choose an inexperienced Realtor® trying to avoid paying for the services of a top professional. In the long run, just as home sellers selling homes on their own, it is a documented fact that those home sellers who chose to save on commission, sell and net at a significant loss.

If you needed heart surgery would go to a first year graduate physician?

As an experienced Sacramento Realtor®, I just can’t even begin to tell you how many times, I have seen both home buyers and home sellers who are unaware of what should happen in a home sale or purchase of a house and are unrepresented.

There is nothing that we can say to the unrepresented side but shake our heads. Sometimes, they never even know what they missed. Without the knowledge and education of the real estate process, many home buyers and home sellers will continue to be cheated in the home buying and home selling process.

I hope to be able to educate both Sacramento home buyers and Sacramento home sellers to know if they in-fact have good representation by providing valid information, here.

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